The Mark Of Quality (1967)

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The film discusses the importance of meat grading, which is regulated by the United States Department of Agriculture (USDA). It explains how grading symbols indicate the quality of meat, including factors like flavor, juiciness, and tenderness, serving as a guide for both consumers and producers. The narrative follows a shopper, Mrs. Scott, as she learns about the differences between meat grades, such as USDA choice and USDA good, and how these grades affect pricing and quality. The grading process involves trained USDA inspectors who evaluate carcasses based on specific criteria, ensuring a standardized language for the meat industry. Ultimately, the film emphasizes that understanding meat grades helps consumers make informed purchasing decisions, impacting the broader market and production practices.