Ask ForThe Order And Get It (1972)
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Emphasizes the crucial importance of asking for the order in sales. It contrasts two salesmen with similar skills, highlighting that the one who asks for the order successfully closes the sale, while the other does not. Fear of rejection often prevents salespeople from asking, but overcoming this fear through dedication, discipline, and determination is essential for success. The video provides various techniques for closing sales, emphasizing the need to ask questions that prompt decisions.
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