Petaluma Chicken Promotional Film (silent, 1932)

Petaluma Chicken Promotional Film (1932)

This black-and-white promotional film from 1932 showcases Petaluma, California, known as the “Egg Capital of the World,” and its poultry industry. Spanning nearly four minutes, the footage features a group of young women preparing an enormous omelet in a pan spanning 10-12 feet in diameter—a culinary stunt intended to highlight the region’s thriving egg production. The film concludes with a close-up of the chickens that make such feats possible, providing a lively, if unconventional, glimpse into agricultural promotion of the era. The cheerful spectacle serves as both a playful promotional event and a reflection of early 20th-century gender roles and marketing techniques in the agriculture industry.

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